Analisis Faktor Determinasi Pembelian Kosmetik Halal
DOI:
https://doi.org/10.35896/jse.v6i1.797Keywords:
Islamic Boarding School, Price and Quality Factors, Social Factors, Religious Factors, Interest in Buying Halal CosmeticsAbstract
This research aims to determine the factors that influence the purchase of halal cosmetics. This research was conducted using quantitative methods using Multiple Linear Regression analysis. The results of this research state that price and quality variables have no influence on the decision to purchase halal cosmetics by mahasantri at the IDIA Al-Amien Islamic boarding school and Mambaul Ulum Bata-Bata Islamic boarding school, while social variables and religiosity variables have a significant effect on the decision to purchase halal cosmetics by mahasantri which is at the IDIA Al-Amien Islamic boarding school and the Mambaul Ulum Bata-Bata Islamic boarding school.
References
Lailatul Qadariyah. “Potensi Pesantren Sebagai Destinasi Wisata Halal Barudi Indonesia,” 2019, 8.
Makhtum, Ahmad, and Muhammad Ersya Faraby. “SERTIFIKASI PRODUK HALAL UNTUK USAHA MIKRO KECIL DAN MENENGAH DI KABUPATEN BANGKALAN.” Jurnal Justisia Ekonomika: Magister Hukum Ekonomi Syariah 5, no. 1 (June 29, 2021). https://doi.org/10.30651/justeko.v5i1.8761.
Marlina, Marlina. “POTENSI PESANTREN DALAM PENGEMBANGAN EKONOMI SYARIAH.” JURNAL HUKUM ISLAM, May 13, 2014. https://doi.org/10.28918/jhi.v12i1.532.
Mulati, Eni, and Budi Utomo. “Analisis Faktor-faktor Yang Berpengaruh Pada Keputusan Pembelian Produk Kosmetik Halal.” JURNAL EKOMAKS Jurnal Ilmu Ekonomi Manajemen dan Akuntansi 10, no. 2 (November 11, 2021): 59–66. https://doi.org/10.33319/jeko.v10i2.89.
Sariati, Ning Purnama, and Binti Mutafarida. “Pesantren dan Konsumsi Halal Santri (Studi Kasus di Pesantren Syarif Hidayatulah Rejomulyo Kediri)” 2 (2019).
















